BUSİNESS DEVELOPMENT SPECİALİST

Knowledge
Business strategy
Corporate growth models
Competitive positioning theories
Strategic planning frameworks (SWOT, PESTEL)
Market entry strategies
Mergers & acquisitions basics
Business model innovation
Value proposition design
Long-term organizational goal setting
Strategic risk assessment
Business lifecycle stages

Sales & marketing

Sales funnel structure
Lead generation methodologies
B2B & B2C sales approaches
Pricing strategies
Consumer behavior theories
Branding principles
Marketing mix (Ps/Ps)
CRM systems & applications
Cross-selling & upselling concepts
Email marketing fundamentals

Market research

Quantitative vs. qualitative research methods
Survey design principles
Competitor analysis tools
Data segmentation techniques
Industry trend analysis
Focus group methodology
Secondary data sources & usage
Market sizing & forecasting
Customer journey mapping
SWOT vs. Porter’s Five Forces

Finance & budgeting

Reading financial statements
Cost-benefit analysis
ROI & KPIs in business growth
Budget allocation principles
Cash flow management
Break-even analysis
Revenue models
Unit economics
CAPEX vs. OPEX
Financial forecasting basics

Operations & process optimization

Business process mapping
Lean & Six Sigma principles
Workflow automation awareness
Supply chain fundamentals
Inventory management basics
Process improvement cycles (PDCA)
SOP (Standard Operating Procedure) development
Time management systems
Quality control standards
Vendor relationship management

Digital tools & platforms

CRM tools (e.g., HubSpot, Salesforce)
Project management software (e.g., Asana, Trello)
Data analytics platforms (e.g., Google Analytics, Power BI)
Marketing automation tools (e.g., Mailchimp)
ERP systems overview
Spreadsheet software (e.g., Excel, Google Sheets)
CMS platforms (e.g., WordPress)
Digital collaboration tools (e.g., Slack, Zoom)
Online survey tools (e.g., Typeform, SurveyMonkey)
Lead enrichment tools (e.g., Clearbit, Lusha)

Legal & compliance awareness

Contract basics & terms
Intellectual property rights
Data protection laws (e.g., GDPR)
Competition law fundamentals
Non-disclosure agreements (NDAs)
Licensing requirements
Export-import regulations
Business registration norms
Anti-money laundering (AML) principles
Labor law essentials

Skills

Strategic thinking & planning

Setting long-term business goals
Creating go-to-market strategies
Identifying new revenue streams
Aligning business tactics with strategy
Scenario planning
Business case development
Evaluating business performance
Strategic risk mitigation
Identifying growth opportunities
Market positioning execution

Communication & negotiation

Writing compelling proposals
Conducting persuasive presentations
Active listening in business settings
Negotiating win-win outcomes
Crafting cold emails
Building rapport with stakeholders
Tailoring communication to different audiences
Conflict resolution
Pitching products or services
Handling objections diplomatically

Connection building

Developing client relationships
Maintaining partner engagement
Networking in industry events
Account management
Nurturing customer loyalty
Building cross-functional trust
Influencing decision-makers
Maintaining after-sales contact
Community engagement
Facilitating introductions & referrals

Project management

Defining project scopes
Setting milestones & deadlines
Allocating resources effectively
Monitoring progress
Managing stakeholder expectations
Conducting risk assessments
Preparing project documentation
Coordinating with internal/external teams
Budget tracking for projects
Managing change within projects

Analytical & problem-solving

Identifying business bottlenecks
Making data-driven decisions
Conducting root cause analysis
Prioritizing actions using impact matrices
Translating data into insights
Building dashboards for performance tracking
Benchmarking industry performance
Solving customer pain points
Running A/B tests
Evaluating business experiments

Sales execution

Qualifying leads
Conducting discovery calls
Preparing sales decks
Demonstrating product value
Closing deals
Maintaining sales pipelines
Managing objections
Forecasting sales outcomes
Achieving quotas
Following up post-sales

Adaptability & learning

Quickly adopting new tools
Staying updated with industry trends
Adapting to market changes
Learning from failures
Pivoting strategies when needed
Cross-functional learning
Upskilling in digital tools
Integrating feedback
Managing time under uncertainty
Working in agile environments